Off The Pitch: Style and Fashion
The creation of icons as Alexia Putellas in women’s sport to break with everything and attract the social mass
Alexia Putellas is one of the biggest names in the world of football. On the pitch, the Barcelona Femenà player has become a legend and one of the best players in the world after winning Ballon d’Or twice. She was the first Spanish woman to win a Ballon d’Or, a milestone she repeated a year later, alsoo being the first player to win two awards of this type in a row. Any trophy or individual distinction was too small for her: she won everything she could and more.
Brands are all in: A new era of investment in women’s football
Kategorie: Style and FashionWe are seeing more brands than ever associating themselves with women’s football - from athletes and clubs to major tournaments. What was once a space with limited sponsorship is now a serious investment opportunity.
From hand-me-downs to bespoke kits. How women’s football kits have changed over time
Kategorie: Style and FashionWomen’s football kits have undergone a major transformation, reflecting the rapid growth of the game. What was once second-hand and ill-fitting has become more tailored, practical and player-focused.
